If you are a business owner thinking of selling your goods online, you must have heard of and probably used Shopify. This user-friendly platform is your one-stop solution for selling your products online. In its constant endeavor to improve its customer experience, Shopify has recently released its biannual updates called Editions. These updates, from its expert developers, aim to support merchants, partners, and developers in keeping up with the changing landscape of the eCommerce sector. They also provide essential products and tools that adapt to shifting consumer needs.
Are you looking for a quick guide to understanding Shopify’s new updates and how they will impact your business? Then, keep reading to know more.
Understanding The Shopify Editions 2024
The Summer Shopify Editions currently include over 100 updates. Most of them introduce significant enhancements, which include entirely new workflows and features. Here is an overview and concise summary highlighting the important updates for your reference.
1. Custom Landing Pages
The Shopify website design company has introduced a new method for merchants to create custom templates using meta-objects. This feature helps you create a customized wireframe for your website to establish your own brand identity. This simplification allows you to convey your values and product information to drive eCommerce sales effectively.
Merchants can create unique details for their respective storefronts by utilizing metaobjects to create quizzes, product features, customer highlights, and brand specifics. You can use this update to establish a content library to facilitate the integration of meta-objects and SEO requirements onto pages for easy publishing.
2. Shopify Flow
Previously available for top-tier plans, Shopify has decided to release this feature for all its members, regardless of their plans. With this addition, you can send automated emails or product availability to your clients without any hassle. For example, your clients can receive automated sales details or thank you emails.
3. SideKick
SideKick is an AI commerce assistant that small businesses and solo entrepreneurs will find especially useful. Through this feature update, you can easily get assistance for your business in setting up your workflows and regular tasks, including email responses and writing product details.
The AI also accesses Shopify’s data to provide you with support for your queries. This free tool included in your subscription will become a valuable part of your team.
Packaged Deals Galore
4. Packaged Deals Galore
Shopify’s Bundle app is another feature to help you streamline your workload. This feature offers cataloging solutions for free to all Shopify users. It allows you to create customizable bundles with similar products already present in your inventory. Moreover, these individual items within the bundle get automatically updated when customers buy these bundles.
This tool is designed to help small businesses seamlessly push out special sales or attain product visibility with menial effort.
5. Expanded Product Variant Limits
Previously, Shopify had a barrier on how many variants of a single product you could sell. However, with this latest update, the rule is no longer effective. So, you can, essentially, sell as many variations of a single product in your catalog as you want. The expansion of the product variant limit is one of the latest standout updates from Shopify. You will have to face zero complexities from other workarounds.
This upgrade is important in allowing you to offer a variety within your product line and increase conversion rates.
6. Buy Now, Pay Later
Additionally, the platform has introduced a new premium package for Shop Pay Installments. This allows all merchants to provide interest-free payment options for up to 12 months and offers other interest-based monthly instalments for up to 24 months to their customers. This payment plan is only applicable to orders ranging from $50 to $17,500.
Furthermore, while this option applies to both in-store and payment methods, the merchant must have an American business address. The payment options should also be USD, and the buyer must be based in the USA.
7. Shopify Magic
Shopify has introduced another AI tool to streamline your content marketing efforts. With Shopify Magic, you can create email marketing campaigns and social media content, engage with clients via live chats, and answer questions about your shop and products. You can even add product descriptions to keep your store updated quickly and seamlessly!
Shopify Magic handles all the small tasks for you so you can concentrate on your shop’s core priorities.
8. Theme Flex Sections
Want to promote your seasonal products with a unique layout? With Shopify’s theme flex section you can! Merchants can employ this tool to customize their respective frontends with a simple drag-and-drop method. The introduced flex sections offer enhanced editing capabilities, allowing modifications in alignments, element additions, and section resizing as per your needs.
With this feature, you can change your website layout seasonally or based on your customer response or new product catalogs, even if you don’t know complex coding. This theme flex feature helps you boost your brand with new and attractive layouts.
9. Shopify Subscriptions with Early Access
Shopify Subscriptions is an early access feature! This exciting and important application allows you to create and manage subscription-based products effectively from one single location. This convenience is possible due to its integration into Shopify’s admin interface. Furthermore, merchants can also directly select products from their catalogs and offer them as subscriptions. They can even customize delivery frequencies and discounts with its assistance.
10. Shopify Marketplace Connect
If you sell your products on other marketplaces, including Amazon, Walmart, eBay, Etsy, etc., managing different eCommerce platforms becomes a hectic task. Shopify’s new update contains solutions to streamline your work. The Shopify Marketplace Connect allows merchants to integrate their product catalogs seamlessly with marketplaces.
The market integration feature of the Shopify website design company allows merchants to sell their products across global marketplaces using a single application. Additionally, the feature enables merchants to manage and synchronize orders, listings, and inventory—all within the same platform.
11. B2B Functionality
A new B2B feature has been introduced for all Shopify Plus users. It is especially helpful for wholesale or bulk purchase-focused store owners who wish to know how to start a Shopify store. The enhancements present different chances to streamline transactions, enhance customer experiences, and boost order sizes and customer loyalty effectively.
Merchants can customize their storefronts for B2B sales by adding specific pages. PayPal support and the storage of previous purchasing information will simplify the payment process. Moreover, with this new feature, you can now migrate historical bulk orders, use workflow automation, and demonstrate your product line list directly from the catalogs.
Final Thoughts
The latest release, Shopify Editions Summer 2024, introduces several innovations to aid different businesses in utilizing their robust eCommerce platform. These updates are designed to simplify the process of running your online store and automate easy but time-consuming tasks, allowing you to focus on the more important and complex details.
The main highlights of these updates by the Shopify expert developers were Artificial Intelligence (AI), B2B improvements, and the new applications, like SideKick and Shopify Subscriptions.
Overall, the Shopify Editions Summer represents a notable stride for the platform, furnishing businesses with more tools and resources to excel in the e-commerce domain. Do you wish to learn more about these latest Shopify editions and how to utilize them? Visit Icecube Digital today for more updates.
