How Icecube Digital Helped Gopala Exports Generate 65% Revenue Organically!

Gopala Exports is a pioneer in the export of kitchenware and home products established in Ahmedabad, Gujarat. The business has been exporting its products, like utensils, canisters, casseroles, and kettles, extensively to foreign markets like the USA, UK, Canada, Australia, and many other Asian nations. The products are made in India and delivered immediately, safely packaged, and with charges toward free shipping across the globe.

Icecube Digital adopted expert SEO strategies to improve GopalaExports.com websites for better rankings, traffic, and conversions, case-growing measurable success. Read about how we did this!

Challenges

Poor content structure on the existing website was hampering the SEO ranking.
Unoptimized product pages lead to low conversion rates.
The absence of reviews and FAQs was diminishing user engagement and trust.
The goal was to integrate structured data (schema) to index the site.
Poorly optimized URLs and headings across several service pages on the website impeded search performance.
Broken links had to be rectified to prevent navigation and provide a better user experience on the site.
Poorly run robots.txt and sitemap files were limiting SEO efforts.
Ineffective meta tags on the website hindered the click-through rates (CTR).
Problems in the checkout were causing users to abandon their carts before checkout completion.
The absence of a featured product section on every page reduced the visibility of the products.

Solutions

We curated a team of content writers and developers to produce higher-ranking search-optimized content based on targeted keywords.
We improved product pages for increased visibility and better conversion rates.
Our writers also introduced FAQs for the most popular customer questions and engagement.
We incorporated client reviews to build traffic and trustworthiness of the brand products.
Our website developers applied schema markup for search engine understanding of the site.
We also optimized URLs and headings for better SEO and easy reading.
We also fixed up all broken links to ensure a smooth experience through the site.
We integrated well-optimized meta titles and descriptions for every service and product page.
The checkout process was streamlined to provide a seamless experience while purchasing. A well-featured array of products labeled across all pages is designed to boost engagement.

Results

63% of traffic came from organic sources
Organic clicks accounted for 21% of total interactions

65% of the total revenue was generated through organic channels
Significant improvement in keyword rankings

What Clients Say?

At Gopala Exports, we are delighted with Icecube Digital’s exceptional SEO service. Their efforts have significantly enhanced our online visibility, helping us connect with a global audience for our high-quality kitchenware and household products. Their dedication, strategic approach, and attention to detail have led to noticeable growth in organic traffic and customer inquiries. We truly appreciate their transparent communication, timely updates, and measurable results. Looking forward to a continued successful partnership!

Honey Parikh

Proprietor at Gopala Exports