How Icecube Digital Boosted J Brown Painting’s SEO: 93% More Clicks & 70% Traffic Growth!

J. Brown Painting is a premier painting business with experts in transforming homes and businesses with top-notch craftsmanship. From flawless interior and exterior painting to cabinet refinishing and epoxy flooring, they bring spaces to life skillfully and precisely.

However, great work deserves great visibility. That’s where Icecube Digital stepped in. With our smart SEO for painting contractors—think keyword optimization, local SEO, and ranking boosts—we helped J. Brown Painting get noticed online. Icecube Digital, a leading SEO agency in the USA, have experience in improving and enhancing speed, navigation, and general user experience.

The result? More traffic, more leads, and a stronger digital presence. Let’s dive into how we made it happen!

Challenges

J. Brown’s official website lacked high-quality work images on service pages since it was a new website.
A structured “Free Estimate” form essential to draw in interested clients wasn’t integrated.
The placement of the CTA was incorrect, leading to fewer conversions.
Long, unoptimized URLs made it hard for the brand website to get recognized by the search engine, leading to decreased SEO value.
The website needed major work on inefficient site speed that impacted the user experience.
The accessibility to the service pages also needed refinement for better website navigation.
The goal was to work on missing trust signals like the BBB logo, reviews, and ratings making the services less credible.
Integrating a blog section was necessary to increase user engagement and organic traffic.
Technical SEO issues were also impacting the website’s search rankings.

Solutions

We began by collecting and adding high-quality images and a before/after gallery aligning with brand services.
Our UI/UX design team implemented a streamlined “Free Estimate” form for the potential clients to reach the business.
The team also added strategic CTAs like “Get a Free Quote” for higher conversions and optimized page URLs and headings for SEO.
To address the website speed for better performance, we decreased the loading time.
The team also included service pages in the footer for easy navigation. We also integrated the BBB logo, payment options, and ratings for better reliability.
Our content writers and designers integrated a blog section on the homepage for engagement.
We worked on the overall website performance and resolved technical SEO issues to enhance rankings.

View Live Website

Results

Organic user growth saw a rise of 70%
Organic leads grew by 47%
Organic clicks increased by 93%

Organic impressions went up by 66%
Keyword rankings experienced an improvement

What Clients Say?

Icecube Digital delivered exactly what we needed at jbrownpainting.com! We were frustrated watching our competitors outrank us on Google, especially since we knew our services were superior. They provided us with valuable strategies and insights that will significantly improve our visibility in search results, making us more competitive in our niche. The team was incredibly easy to collaborate with and always responsive to our inquiries. We wholeheartedly recommend their services to anyone looking to elevate their online presence!